BLACK HISTORY MONTH

Visual development for Black History Month that included Instagram stories, web banners, and digital screens.

Concept 1: Frames

A series of half circles created a frame around our subject through negative space. This highlights the person and adds visual interest to the space.

My role: Art Director

Concept 2: Everyday People

Using multiple wide shots of people working and simple brand-colored separators, we'll show a wide-range of successful professionals.

My role: Art Director

Concept 3: Standing Tall

A singular person breaks out of the frame to show that they are rising above. Tahe background pulls in African patterns to celebrate the culture.

My role: Art Director

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MINI Used Campaign

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Spectrum Concepts: Brand